Shake Shack Inc. A Bubble in Burgers?


The Dow shot up 212 points, or 1.2%, yesterday. Gold was flat.

The biggest challenge is to figure out what to laugh at first. So many frauds. So much nonsense. So little time.

Last week, Zero Hedge reported that a bubble was inflating in the burger business.

Shake Shack Inc. — which was taken public last week — was initially priced at between $14 and $16 a share. But a pre-IPO frenzy pushed the IPO price to $21 a share.

Then things got really silly…

On its first day of trading…for no apparent reason other than that investors had taken leave of their senses…the share price jumped to a peak of $52.50 — a 150% increase.

Shake Shack is a milkshake and hamburger joint. According to Zero Hedge, the company’s ‘EBITDA multiple’ — a more sophisticated version of the price-to-earnings ratio — is 108.

Think of EBITDA (Earnings Before Interest, Taxes, Depreciation and Amortization) as a quasi-estimate of free cash flow.

At an EBITDA multiple of 108, investors are willing to pay 108 times the free cash flow Shake Shack produces.

The Double ShackBurger sells for $7.99. So to put it another way, a $10,000 investment gives you the equivalent, in cash-flow terms, of about 11 hamburgers. Maybe they’ll give you fries with that.

What’s so special about the Shake Shack’s burgers?

We don’t know. But we suspect it has more to do with the heady flavour of the stock market than the taste of its fries.

Lies, lies, lies

According to Bloomberg, from March 2009 through June 2014, the S&P 500 has risen 4.7% a quarter — about five times faster than US GDP. That’s the biggest gap since at least 1947.

One company can increase earnings even in a stagnant economy. But when stock prices rise — which are supposed to reflect earnings growth — in aggregate more than GDP, you have to ask: Where is the money coming from?

We can tell you — from QE money and accounting shenanigans.

The numbers are embellished by ‘adjustments’ that hide real costs. Report the figures according to GAAP (Generally Accepted Accounting Principles) standards, and earnings for the last quarter were 5% lower than those a year ago.

Today’s 5.6% official jobless rate is a ‘Big Lie’ too, according to the CEO of Gallup, Jim Clifton:

Competitive disadvantage

Why so few jobs?

You probably thought the ‘renaissance’ in US manufacturing was bringing an employment boost.

Foreign labour costs were rising, according to the storyline, even in China. US labour costs have gone down. And with all that cheap oil and gasoline so handy, US factories were about to kick butt.

In a poll, it was revealed that even US manufacturers believed it — with 57% of them saying the ‘renaissance’ was real.

But guess what? The renaissance in US manufacturing…it’s counterfeit too. The Globalist magazine reports:

At the end of 2013, there were still 2 million fewer manufacturing jobs and 15,000 fewer manufacturing establishments than in 2007, the year before the Great Recession, and inflation-adjusted manufacturing output (value-added) was still 3.2% below 2007 levels.

Although the US manufacturing sector has grown since 2010, resulting in 520,000 new jobs and 2.4% real value-added growth, almost all of this growth has been cyclical in nature, driven by just a few industries that contracted sharply during the recession.

When the worldwide price of oil went down, it went down for the Chinese too. Despite rising wages in China, labour costs there are still only about one-eighth of those in the US.

And a stronger dollar doesn’t make those US costs go down; compared to the rest of the world, they go up.

The US still has a competitive disadvantage in manufacturing, in other words. And it’s not likely to go away any time soon.

Tomorrow — even more quackery!


Bill Bonner,
for The Daily Reckoning Australia

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Bill Bonner

Bill Bonner

Best-selling investment author Bill Bonner is the founder and president of Agora Publishing, one of the world's most successful consumer newsletter companies. Owner of both Fleet Street Publications and MoneyWeek magazine in the UK, he is also author of the free daily e-mail The Daily Reckoning.
Bill Bonner

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